29 July 2011
Saffron named best regional mortgage lender in East of England
Saffron Building Society - the regional building society serving East Anglia -is pleased to reveal that it has been highly commended by the What Mortgage Awards, in the 'Best Regional Building Society' category.
The What Mortgage Awards are highly regarded nationwide as an unbiased benchmark of excellence. The awards are voted for by the public and by mortgage brokers around the country, after which the votes and comments are analysed by an independent panel of experts.
The 'Best Regional Building Society' category recognises lenders who offer a range of mortgages to borrowers on a regional scale. Saffron, the second smallest lender in the category, has triumphed over bigger societies and regional competitors to be Highly Commended by the awards panel.
The accolade demonstrates Saffron's commitment to providing competitive and innovative mortgage products, whilst maintaining excellent customer service and fairness to borrowers.
Saffron's financial strength, combined with its more modest size, means that while it is large enough to offer a diverse mortgage portfolio, it is able to consider each mortgage application on an individual basis.
John Eastgate, Sales and Marketing Director of Saffron Building Society, said: "We were delighted to hear the news of this award and are pleased to see that our dedication to providing innovative products for people in our area is recognised.
"At Saffron we understand the difficulties faced by borrowers in moving their mortgage or getting on the property ladder. We hear all the time that good borrowers are often locked out of deals due to a 'computer says no' culture, prevalent within larger lenders. Our manual underwriting and flexibility, together with the opportunity to actually talk to a decision-maker, has given Saffron a real advantage in the current climate. We significantly grew our mortgage business in the last financial year and see this trend continuing."
Mortgage Brokers who use Saffron also rate the Society highly. Rob Jupp, Managing Director of Brightstar Financial said: "Saffron Building Society is, in my opinion, the most dynamic and free thinking building society currently in the UK. Saffron are prepared to listen and look at opportunity where it exists and support clients that become first class borrowers."
This year alone, Saffron has introduced a number of new mortgage offers for people living in East Anglia. This includes a 95% LTV mortgage to help first time buyers take their first step on the property ladder and removing its mortgage fees until 31st July 2011 for existing customers looking to remortgage.
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