1 April 2011
Saffron Building Society seeking local business to join Members' Reward Scheme
Saffron Building Society is working to launch a Reward Scheme designed to encourage its members to support local businesses.
The Saffron Building Society loyalty card will be free and offered to all of Saffron's 100,000 members across the East of England. Card holders will be entitled to exclusive discounts and special offers from a range of local businesses.
In return for the provision of the discount, the businesses who sign up will gain access to Saffron's member base and will be promoted in Saffron's 12 branches, and through mailings, members' packs and Saffron's web presence, which includes their corporate site and one of the largest social media presences in UK financial services.
John Eastgate, Sales and Marketing Director said: "At Saffron we believe strongly in working with local businesses wherever possible, and already have a number of very positive relationships with suppliers and retailers in our region. We also want to offer our members additional benefits for being part of their regional mutual. We'd be more than happy to point our members in the direction of some of our excellent local retailers, restaurants, leisure facilities, services and professionals. In return for offering a Saffron Members discount, we hope to raise the profile of these businesses within their local community, at no cost to them."
The building society is currently searching for interested businesses in and around Royston, Buntingford and Ware with a view to launching the scheme this summer.
If your business might be interested in signing up to the scheme, please call the Society's marketing department on 01799 582931 for more information or email marketing@saffronbs.co.uk
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